Galaxy 'Chauffeur' advert: blog tasks
1) What key conventions of TV advertising can you find in the Galaxy advert? Celebrity Endorsement : Galaxy often uses well-known celebrities or high-profile figures to add appeal and credibility to the brand. This draws in viewers who may relate to or admire the celebrity, associating them with the product's luxury or desirability. ulgent. This taps into the audience’s desire to experience these same feelings or moments, associating Galaxy chocolate with moments of self-indulgence and pleasure. 2) What is the key message the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. luxurious treat that provides a moment of pure pleasure and escape. The slogan, often something like "Chocolate for the soul," emphasizes this idea of chocolate as more than just a snack—it’s a comforting, satisfying experience that nurtures your senses and gives you a special, almost therapeutic moment of enjoyment. The a...